In 2020, Guillaume Broche, inspired by his childhood favorite Final Fantasy, created the role-playing game Clair Obscur: Expedition 33 while working at Ubisoft. The game became a sensation, selling a million copies in three days and receiving praise from French President Emmanuel Macron. The development involved recruiting team members through Reddit and online forums, including Jennifer Svedberg-Yen, who became the lead writer. The game features a unique aesthetic inspired by 19th-Century France and has been praised for its production values, achieved with a small, dedicated team and modern tools.