Costa Rica is transitioning from an agrarian economy to a high-tech powerhouse, achieving 4.3% GDP growth in 2024. The country focuses on innovation, sustainability, and social empowerment, becoming the second-largest exporter of high-tech goods in Latin America. Its national brand, essential COSTA RICA, promotes these values, leading to international recognition. Costa Rica's exports reached over €28 billion, with medical devices making up 44% of goods exports. The tourism sector is evolving with new forms of engagement, and digital services are on the rise. The country emphasizes inclusivity, with many exporting companies led by women. Costa Rica's free trade agreement with the EU enhances its appeal as a sustainable trade partner.