Waitrose's annual food and drink report reveals a trend towards luxury staple food items, with premium brands becoming status symbols. Sales of premium olive oil have increased by 15%, and it is suggested as a gift alternative to wine. More people are cooking from scratch, with younger generations confident in forgoing recipes. Trends like 'picky tea' and 'pimped up' pot noodles are emerging. Additionally, responsible drinking is on the rise, with sales of no and low-alcohol beverages increasing significantly. Teljes cikk (Euronews.com)