Seeing influencers drink makes young adults want to drink too, study finds 😔

Seeing influencers drink makes young adults want to drink too, study finds 😔

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Seeing influencers drink makes young adults want to drink too, study finds
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A new study by Rutgers Health and Harvard University reveals that watching influencers drink alcohol on social media increases young people's desire to consume alcohol. The research involved 2,000 participants aged 18-24, showing that those exposed to alcohol in influencer posts were 73% more likely to crave a drink. Despite a decline in alcohol consumption trends among young people in Europe, the study emphasizes the need for prevention strategies in digital environments.

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