Spain welcomed 9.1 million international tourists in April, a 5.2% increase from last year, contributing to a total of 26.5 million visitors between January and April, putting the country on track to potentially reach a record 100 million annual tourists. This surge is attributed to factors like the recovery of long-haul and business travel, and Spain's perception as a stable destination amidst global geopolitical uncertainty, particularly the Middle East conflict. The industry aims not only to increase visitor numbers but also to enhance profitability and attract travelers with higher spending power.